Global Lead – Events & Experiential
As the Global Lead – Events & Experiential, you get to be the 'Chief Experience Officer' for Shell. This is a role that drives inspiring, effective and cost-efficient human2human engagements which build and leverage Shell’s single most valuable asset, the Shell Brand. You will grow and nurture a dynamic community of experiential project managers globally.
The world is changing fast and Shell is changing too – not only to keep up with the external pace, but also to anticipate and shape a different future. Shell is looking for world-class creatives and marketing talents who can help fuel its creative messaging and strategies to communicate its purpose: Powering progress together by providing more and cleaner energy solutions. We are driven by the ambition to fuel a better world for all and it takes a diverse mix of empowered and dynamic people to champion this purpose across the world.
The Global Lead – Events & Experiential role will be part of the Shell Global Brand team that sits within the new integrated Corporate Relations of Shell. The group intends to deliver value by supporting our strategy and sectoral approach and improving policy and advocacy outcomes. We will bring the outside in and secure and drive Shell’s reputation and values. Drawing on a strong base of professional excellence, we aspire to be best-in-class at achieving integrated outcomes through effective engagement and communication with external and internal stakeholders.
Where you fit in?
As Shell pursues its ambitions towards net zero emissions, the role of the Shell brand will be even more important in continuing to build trust, loyalty and credibility among our employees, customers, business partners and stakeholders. Experiential and communication specialists will serve a fundamental role as we develop and deliver award-winning, inspiring and seamless creative events for Shell businesses to communicate their business goals and activities. You will be part of Creative Solutions, an in-house creative global enterprise dedicated to one customer: Shell. Creative Solutions is Shell’s go-to team for integrated content creation, experiential and sponsorship activation. We are responsible for producing a wide range of creative content, campaigns and events – from delivering innovative virtual experiences to producing world-class, fully integrated campaigns combining film, digital, social, design and print assets.
What’s the role?
As the Global Lead – Events & Experiential, you will spearhead the overarching strategy and delivery of the experiential discipline which executes a programme of physical, virtual and hybrid events and experiences. This includes a mix of Shell-owned and industry-led events, such as public festivals, business conferences, incentives, tradeshows, exhibitions and hospitality programmes. It also includes a virtual experiential offer combining innovative online platforms with compelling creative content. In 2020, the total value of Creative Solutions-led projects in the Experiential discipline was $18 million.
More specifically, your key responsibilities will include:
Developing and driving the long-term strategy and execution of Shell’s experiential programme globally. Using data and external trends to constantly benchmark and refresh our approach to deliver innovative, engaging and cost-effective events which differentiate the Shell brand;
Advocating and driving the highest standards of compliance across the Experiential discipline, including in HSSE, information risk management and brand and visual identity;
Overseeing the curation and overall management of a roster of experiential and events production agencies and key partner vendors globally, securing the best value, service standards and creative output for Shell;
Leading a community of Experiential Project Managers globally, including driving event standards, best practices and capability building among this group.
What we need from you?
Ability to deliver through others including leading, nurturing and supporting a global experiential community. Create the environment for others to feel empowered to deliver high performance through clarity on intent, priorities and outcomes.
Learner Mindset – role model curiosity and reflection; encourage people to learn from mistakes and successes.
Maximise Performance – integrate and collaborate across boundaries to maximise commercial value for Shell as a whole.
As the Global Lead – Events & Experiential, your complete mastery on event production excellence combined with strong leadership skills will enable Creative Solutions to deliver highly effective events and experiences. You will lead and inspire a highly committed community of Experiential Project Managers and Regional Experiential Leads globally. These will drive the growth ambitions and creative excellence of the experiential discipline. Moreover, you must have:
Extensive experience in a strategic, leadership position in global events, exhibitions and hospitality, in-house at a large international company and/or in an agency.
Track record of successful end-to-end delivery of a variety of event projects and formats, from briefing and conceptualisation through to onsite management, execution and evaluation.
Combination of strategic thinking, commercial acumen and stakeholder management skills to highly engage and influence internal and external partners.
Ability to manage high-risk contracts and projects with robust experience in championing health, safety, security and environment protocols and compliance.
An innovative place to work
There’s never been a more exciting time to work at Shell. Everyone here is helping solve one of the biggest challenges facing the world today: bringing the benefits of energy to everyone on the planet, whilst managing the risks of climate change. Join us and you’ll add your talent and imagination to a business with the power to shape the future.
An inclusive place to work
To power progress together, we need to attract and develop the brightest minds and make sure every voice is heard. Here are just some of the ways we’re nurturing an inclusive environment – one where you can express your ideas, extend your skills and reach your potential:
We’re creating a space where people with disabilities can excel through transparent recruitment process, workplace adjustments and ongoing support in their roles. Feel free to let us know about your circumstances when you apply and we’ll take it from there.
We’re closing the gender gap – whether that’s through action on equal pay or by enabling more women to reach senior roles in engineering and technology.
We’re striving to be a pioneer of an inclusive and diverse workplace, promoting equality for employees regardless of sexual orientation or gender identity.
We consider ourselves a flexible employer and want to support you finding the right balance. We encourage you to discuss this with us in your application.
A rewarding place to work
Combine our creative, collaborative environment and global operations with an impressive range of benefits and joining Shell becomes an inspired career choice. We are huge advocates for career development. We encourage you to try new roles and experience new settings.
Strive in this nurturing environment and be ready to take the lead in driving transformative initiatives for the Shell Brand. Join us and:
Lead the Shell Brand’s global creative strategies and take your expertise to the worldwide stage
Secure a competitive and fulfilling work opportunity with the world’s largest energy company, and one of the most valuable brands around the globe
Experience a people-first Shell culture that values work-life balance and multiple opportunities for growth and learning, as guided by its core values.
#MakeTheFuture and embark on a purposeful, global career at Shell.